From the Perspective of Needs Analysis Theory: Exploration of the Reform of the Competition-Employment Dual-Drive Teaching Model ——An Empirical Exploration Based on English Teaching at Guangdong University of Science and Technology
Journal: Region - Educational Research and Reviews DOI: 10.32629/rerr.v7i10.4841
Abstract
Against the backdrop of the construction of New Liberal Arts and the application-oriented transformation of higher education, English teaching in private universities faces the dual dilemmas of "disconnection between learning and application" and "supply-demand mismatch". Based on the Needs Analysis Theory, this study takes students of the English discipline at Guangdong University of Science and Technology as the research object, and accurately identifies students' learning needs and the target needs of industries such as Dongguan's cross-border e-commerce through questionnaire surveys and industry report analysis, so as to explore the construction of a "competition-employment dual-drive" teaching model. This model undertakes the cultivation of innovative capabilities through "interdisciplinary competition tasks" and aligns with vocational needs through "foreign trade post-oriented teaching". It simultaneously designs an implementation process of "needs diagnosis - content reconstruction - practice implementation" to clarify the adaptation logic of "needs - model - path". The study presents the rationality of the model design and the feasibility of its implementation through qualitative methods, providing a reform exploration framework focusing on regional industrial needs for similar universities to solve the supply-demand contradiction in English teaching and promote the cultivation of applied talents.
Keywords
Needs Analysis Theory, Dual Supply-Demand Dilemma, Competition-Employment Dual-Drive, Reform Exploration of English Teaching, ESP Teaching, Regional Industrial Needs, Applied Talent Cultivation
Funding
2024 Guangdong University of Science and Technology Research Project “Exploration and Practice of College English Teaching Model in Private Universities from the Perspective of Needs Analysis Theory” (GKZLGC2024252) ;2024 Guangdong University of Science
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