Modern Economics & Management Forum

With the rapid development of financial technology, bank intelligent customer service systems have gradually become key technologies for improving customer service efficiency, reducing operational costs, and enhancing customer experience. The application of artificial intelligence, machine learning, big data, and cloud computing has not only improved the automation level of intelligent customer service but also enhanced its ability to provide personalized services. However, during the implementation of intelligent customer service systems, issues such as technological bottlenecks, customer experience, data security, and legal compliance still exist. In the future, banks need to further promote the development of intelligent customer service systems through technological innovation and improvement of compliance mechanisms, while ensuring the security of customer data and service quality.